hbcu news

HBCU Direct, LLC (HD), a marketing collective specializing in HBCU relations, formed a multi-faceted partnership with ASPiRE, the television network from Magic Johnson Enterprises, former NBA superstar Tracy “T-Mac” McGrady, and hip-hop celebrity 2Chainz to build awareness of HBCUs and increase overall enrollment. The first effort of the strategic alliance is the September 2015 launch of a 20-campus Hoops-N-Hip Hop® Tour reaching 100,000 Black college students.

​I walked into my HBCU’s dining hall yesterday (for the first time in 4 days) starving, but without a real appetite. I was just so sick and tired of dealing with the same crap, that I had already convinced myself that I would not like whatever was on the menu that day; but I went inside anyway. I held a short conversation with sweet Ms. Lillie and Ms. Dixon (aliases), but I had to eventually start walking away so that the conversation would end. As they knew, I was sick and tired and had no intentions on having a family reunion at that moment.

Teens interested in attending a historically black college can expect to be challenged academically and learn skills that will one day lead to a professional job.